How to Excel in Sales as a Lawyer feat. Bryan Aghakhani

Bryan Aghakhani, a partner at Borden Semmer specializing in personal injury trial cases, shares valuable insights on the importance of marketing and networking for lawyers in this episode. He emphasizes the significance of building relationships, utilizing communication skills, and maintaining a proactive approach to grow and maintain a successful legal practice. Bryan's practical advice for young lawyers and law students underscores the essential skills needed to excel in the legal profession.

LISTEN TO LEARN

  • The importance of marketing and networking for lawyers, even if not looking for a new job or trying to leave a firm
  • The significance of communication, judgment, and writing skills for young lawyers or law students
  • The value of tracking metrics and setting goals to build confidence and trust in oneself

WE ALSO DISCUSS

  • Bryan's approach to marketing, including joining various marketing groups, attending meetings, and following up with contacts regularly
  • The role of sales in the legal profession and the importance of building trust and relationships with clients and colleagues
  • Advice for young lawyers on utilizing their law degree skills in various career paths and understanding the importance of knowing opponents in legal interactions

Want to start a podcast?

Save time and create faster with KD Creative. KD Creative offers done-for-you podcasting services by launching podcasts for small business owners and editing podcasts for existing podcasters. 

If you’re ready to get your content in the ears of your ideal customers, start working with KD Creative. Visit skiptheboringstuff.com to hire a podcast coach.

How to Excel in Sales as a Lawyer feat. Bryan Aghakhani

<iframe width="100%" height="180" frameborder="no" scrolling="no" seamless="" src="https://share.transistor.fm/e/308c8ce8"></iframe>

How to Excel in Sales as a Lawyer feat. Bryan AghakhaniHow to Excel in Sales as a Lawyer feat. Bryan Aghakhani

About This Episode

Bryan Aghakhani’s Background

Bryan is a partner at Borden Semmer, a personal injury trial attorney firm in California. Bryan's day-to-day responsibilities include client interface, marketing, trial work, mediation, and depositions. He actively engages in various marketing groups, such as provisors and TAN, to expand his network and generate business for the firm. Bryan's approach to marketing involves building relationships and focusing on providing value to others, showcasing his dedication to client satisfaction and business growth.

“A motto that we live by is no like, trust, refer. Because at the end of the day, you want to refer to get business, but you're only going to do that with people you like and you trust," shares Bryan Aghakhani on You Are A Lawyer.

Bryan stresses the importance of communication, judgment, and writing skills in the legal profession, advising young lawyers and law students to leverage these skills in various career paths. He encourages individuals to have a plan, execute it diligently, and demonstrate a hunger for success in their chosen field. Bryan's calm and measured demeanor, coupled with his strategic approach to networking and business development, sets him apart as a lawyer who values building genuine connections and understanding the needs of others. His advice to young attorneys to know their opponents and adapt their communication style accordingly reflects his nuanced understanding of negotiation and conflict resolution in the legal realm.

Why Law School

Bryan Aghakhani chose to attend law school to develop essential skills such as communication, judgment, and writing. Bryan emphasized the importance of utilizing these skills not only in the legal profession but also in various other career paths. He highlighted the value of law school in teaching individuals how to think critically and strategically, which can be applied in different fields. Bryan's approach to networking and marketing reflects his ability to leverage his legal education to build relationships and create opportunities for business development.

"Law school teaches you how to think," reflects Bryan Aghakhani on Episode 149 of You Are a Lawyer, indicating that the foundational skills acquired in law school can be instrumental in pursuing diverse career paths beyond traditional legal practice.

Bryan's experience in law school and his subsequent career as a trial attorney at a personal injury law firm showcases the versatility of a legal education. He emphasized the importance of having a plan, executing it, and demonstrating drive and determination in any chosen field. Bryan's advice to young lawyers and law students underscores the idea that success is not solely determined by aggressive tactics but by understanding and adapting to the individuals you interact with. His approach of balancing assertiveness with kindness and adaptability reflects a nuanced understanding of effective communication and negotiation strategies.

<iframe width="786" height="442" src="https://www.youtube.com/embed/agz8Z25NUCk" title="" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>

What Can You Do with a Law Degree

A law degree can open up a multitude of career paths beyond traditional legal practice. Bryan shared the importance of utilizing the skills gained in law school, such as communication, judgment, and writing, in various professions. He highlighted that these skills are transferable and can be applied in fields like broadcasting, journalism, or screenwriting. Bryan's advice underscores the versatility of a law degree, encouraging individuals to leverage their legal education to excel in diverse roles.

“With that law degree, just figure out a plan, have a plan and then execute and use those skills," reflects Bryan Aghakhani on Episode 149 of You Are a Lawyer.

Bryan spoke of the significance of understanding and adapting to different communication styles when interacting with others, a skill crucial in various professions. He emphasized the importance of knowing one's opponent and tailoring communication strategies accordingly, whether it be through assertiveness or kindness. This adaptability in communication can lead to successful negotiations and settlements, showcasing the value of a law degree in navigating complex interactions. Bryan's advice serves as a reminder that the skills acquired through legal education can be applied in a wide range of career paths, emphasizing the importance of understanding and effectively engaging with others in professional settings.

Lawyer Side Hustles

Side hustles for lawyers can be a valuable way to diversify income streams and explore other interests outside of traditional legal practice. Bryan Aghakhani's emphasis on communication, judgment, and writing as essential skills for lawyers can be leveraged in various side businesses. Whether it's starting a legal consulting service, writing legal articles for publications, or offering legal workshops, lawyers can use their expertise to create successful side hustles.

“Use the skills that you learn in law school to figure out a plan, execute it, and use those skills in whatever your interest is in life,” shares Bryan Aghakhani in Episode 149 of You Are a Lawyer.

Having a side business as a lawyer not only provides additional income but also allows for personal and professional growth. By engaging in side hustles, lawyers can enhance their networking skills, build a personal brand, and gain valuable experience in different areas. Bryan's advice to young attorneys to understand their opponents and adapt their communication style can be directly applied to managing a side business. By knowing how to interact with clients, partners, and customers, lawyers can effectively navigate the challenges and opportunities that come with running a side hustle.

Join the FREE mailing list!

Get behind-the-scenes content from You Are A Lawyer. 

1) Visit www.youarealawyer.com

2) Add your email address to the Subscribe pop-up box OR

3) Enter your email address on the right side of the screen

4) Get emails from me (I won't fill your inbox with junk)!

Contact Bryan Aghakhani

Bryan Aghakhani is licensed to practice law in the State of California.

Learn more about Bryan: Bordin | Semmer

Interact with You Are A Lawyer

Kyla Denanyoh hosts the You Are A Lawyer podcast. 

Follow the podcast:

YouTube: youtube.com/@youarealawyer

Instagram: instagram.com/youarealawyer

Twitter:  twitter.com/YouAreA_Lawyer

Website: youarealawyer.com

<iframe width="560" height="315" src="https://www.youtube.com/embed/BfVWQehA4hk?si=6vdnrXCaxIky1dOb" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" allowfullscreen></iframe>

Recent Episodes

How To Navigate Your Legal Career Without Losing Yourself feat. Meagan Smith

Meagan Smith joins us in this episode to share her unique journey as a lawyer navigating the complexities of the legal profession while embracing her identity and personal growth. From her experiences with the bar exam to her current role as counsel for multiple firms, Meagan emphasizes the importance of finding joy in one's work and the value of community support among women in law. Tune in as she discusses how her law degree has shaped her life and the significance of celebrating both small and large victories along the way.
Read and listen here

How To Use Your Law Degree for Social Change and Wealth Management feat. Whitney Knox Lee

Whitney Knox Lee is an anti-racism equity consultant and attorney who is passionate about addressing the racial wealth gap through her estate planning practice, Wills for the People. In this episode, she shares her journey from civil rights law to consulting, emphasizing the importance of culturally responsive estate planning for Black households and communities of color. Whitney also discusses the challenges of navigating wealth conversations within these communities and the need for accessible legal services.
Read and listen here

How to Navigate the Entertainment Law Industry feat. Gordon Firemark

Gordon Firemark, a media producer and lawyer based in Los Angeles, shares his journey from television sports production to running an entertainment law practice in this episode. As the go-to expert for podcast-related legal matters, Gordon discusses his experience in podcasting and teaching entertainment law. He also delves into his diverse career, including producing shows, practicing law, and teaching courses on entertainment and intellectual property law.
Read and listen here

How To Pursue Multiple Interests as a Lawyer feat. Karla Aghedo

Karla Aghedo, a dynamic attorney and entrepreneur, shares her journey of problem-solving and resilience in various spaces, from owning a bookstore to homeschooling her children. Through her experience in law school and practice, Karla emphasizes the importance of finding solutions and building a supportive team to navigate challenges effectively. Join us as Karla discusses her passion for wellness, education, and the impact of her law degree on her diverse endeavors.
Read and listen here

How To Start Your Own Law Firm and Travel the World feat. Taylor Tieman

Taylor Tieman shares her journey from transitioning from civil litigation to starting her own law firm focused on transactional law, entertainment, and intellectual property. She discusses her unique approach to running LegalMiga Law PC, including offering subscription-based legal services and a template library to make legal assistance more accessible to business owners. Taylor's innovative mindset and commitment to providing affordable legal solutions showcase the possibilities of utilizing a law degree beyond traditional paths.
Read and listen here

How to Embrace Authenticity in Corporate Culture feat. Ashley Menzies Babatunde

Ashley Menzies Babatunde shares her journey from white-collar investigations to Diversity, Equity, and Inclusion (DEI) work within big law firms. In this episode, she discusses the importance of authenticity in the workplace, the evolution of corporate culture towards acceptance, and the significance of following one's curiosity to find purpose and success in the legal field. Ashley's insights inspire young lawyers and law students to embrace their creativity and take risks in their legal careers.
Read and listen here

How to Implement a Subscription Model for Legal Services feat. Mathew Kerbis

Mathew Kerbis, the innovative subscription attorney, shared insights on his unique subscription-based legal services for freelancers and small business owners in this episode. He discussed his transition from litigation to transactional law, the inspiration behind starting his own practice, and the importance of access to justice through his subscription model. Tune in to learn more about how Mathew is revolutionizing the legal field with his innovative business model.
Read and listen here

How to Build a Successful E-Commerce Law Practice feat. Steven Weigler

Steven Weigler shares his diverse career journey, from working in criminal law in Miami to founding his own startup focused on education. He discusses the importance of taking risks, building relationships, and being open to new opportunities, emphasizing the value of a legal education in navigating various career paths. Steven's insights highlight the versatility of a law degree and the importance of being adaptable in the ever-changing legal landscape.
Read and listen here

How to Balance Law School and Work feat. John Teakell

John Teakell shares his journey from being a prosecutor in the U.S. Attorney's Office to transitioning into private practice as a federal criminal defense attorney. Throughout the episode, John discusses his experiences in the legal field, the challenges of balancing work and law school, and the importance of staying open to new opportunities and career transitions. Tune in to gain insights into the diverse paths available to young lawyers and law students in the legal profession.
Read and listen here

How to Create Branding Strategies for Law Firms feat. Eric Morgan

Eric Morgan, the CEO and marketing strategist at Roux Advertising, delves into the importance of branding and strategy in the legal marketing world. With a focus on specialization rather than being a generalist, Eric shares insights on how data-driven approaches can help law firms grow and thrive in today's competitive market. Tune in to learn how Eric's visionary leadership and expertise have helped numerous law firms achieve significant growth and success.
Read and listen here

How to Excel in Sales as a Lawyer feat. Bryan Aghakhani

Bryan Aghakhani, a partner at Borden Semmer specializing in personal injury trial cases, shares valuable insights on the importance of marketing and networking for lawyers in this episode. He emphasizes the significance of building relationships, utilizing communication skills, and maintaining a proactive approach to grow and maintain a successful legal practice. Bryan's practical advice for young lawyers and law students underscores the essential skills needed to excel in the legal profession.
Read and listen here

How To Enhance Your Trial Preparation feat. Elizabeth Larrick

Elizabeth Larrick, a former litigator turned focus group consultant, shares her journey of transitioning from practicing law to helping trial lawyers with focus groups, witness prep, and trial strategy. In this episode, Elizabeth discusses the evolution of her business, the importance of creativity in the legal field, and the value of utilizing virtual platforms for focus groups. Tune in to gain insights into the world of trial preparation and consulting with Elizabeth Larrick.
Read and listen here

©2023 You are a Lawyer LLC.
All rights reserved.